The ONE Thing 442. The Only Woman in the Room – The Inspiring Story of InvestHer
Mar 4, 2024
Meet Liz Faircloth, co-founder of InvestHER, empowering women in real estate investing. Learn about her journey from social work to success, the value of community in investing, and the importance of adapting plans. Join the InvestHER conference to connect with like-minded investors and advance your business.
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How A Book Redirected Her Career
- Liz found Rich Dad Poor Dad at 22 and it changed her career path from social work to sales and investing.
- She and her husband bought a duplex in 2004 with a family loan and learned investing by doing through mistakes and the market crash.
Focus And Buy Back Time Early
- Avoid spreading yourself across too many product types early; focus on what works and double down.
- Hire help sooner and buy back time to scale instead of doing low-value tasks yourself.
Management Matters As Much As Acquisition
- Investing success depends as much on managing and optimizing assets as on buying the right deal.
- Owning a property long term doesn't mean you should keep it if it no longer serves your goals.