135. Vladimer Botsvadze, TechStars Mentor and Thought Leader | Personal Branding: The Achilles Heel of Global Education Join Andre Marquet as he interviews TechStars Mentor and media personality Vladimer Botsvadze, who has always been at the forefront of fast-paced industries, about his journey with personal branding. In this episode, we will uncover : * What is personal marketing, and why does it matter? * Communication with consumers in a digital age * How do you keep believing in yourself when others doubt you? * Changes in business communication and branding In this episode, we covered: 0:51 Importance of personal marketing 6:24 Elon Musk and Tesla as a personal brand 8:17 Business schools and personal brand curricula 10:00 “Reputation is everything!” 12:11 Where to start? 14:00 “We need to start treating our followers as kings and queens” 14:10 Vlad’s origins and motivations 16:49 Opportunities and challenges for business in the Middle East 18:24 “If you are not competitive in business, you should not be in business” 20:29 Streaming economy and ads 21:34 The importance of networking 24:25 Developing a personal brand as a start-up 26:06 “You need to put a human face on your brand” 26:56 Building their brand or building a career within established organisations? 29:25 “I don’t work to fit in. I create my path” 30:05 How to keep believing in yourself when others doubt you 35:23 What kind of marketing professionals should companies hire? 39:02 If you want to hire the best… 41:20 Importance of trust in business and how to build it - talk the talk, walk the walk. Where to find Vladimer? Linkedin - https://www.linkedin.com/in/vladimerbotsvadze/ Where to Find Andre? LinkedIn - https://www.linkedin.com/in/marquet/