From SEO in 1997 to Today: Brent Payne's Personal Journey | Saw.com

Dec 13, 2023

SEO expert and entrepreneur Brent Payne shares his personal journey, from SEO in 1997 to recovering from an 80% revenue loss. Topics include climbing the SEO ladder, challenges in the newspaper industry, AI in SEO and content creation, and the relevance of exact match domains in SEO rankings.

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Introduction

00:00 • 3min

Early Experiences in SEO

03:09 • 9min

Navigating Sales Performance and Income Stability

11:42 • 2min

Growing Up in a Small Town and SEO Career

13:51 • 25min

Working in a Stagnant Industry: The Challenges and Frustrations

38:54 • 3min

Choosing the Right Title for Online Content

41:48 • 12min

Overcoming Financial Struggles and Setbacks

53:41 • 12min

The Use of AI in Content Creation

01:05:56 • 14min

Relevance of Exact Match Domains in SEO Rankings

01:20:25 • 14min

Join us for an inspiring journey with Brent Payne as he shares his story from the early days of SEO in 1997 to his experiences today. Brent opens up about the challenges he's faced, including a significant revenue loss in his business and how he recovered from it, teaching him the importance of not putting all his eggs in one basket.

This episode is a must-watch for anyone in the SEO and entrepreneurship space, as Brent shares valuable insights and lessons learned along the way. From breaking through in the sales pit to becoming the top salesperson using SEO strategies, Brent's journey is both relatable and enlightening.

Don't miss this opportunity to learn from Brent's experiences and gain valuable insights into the world of SEO and entrepreneurship. Contact Brent at brent@loud.us and visit https://www.loud.us/ai-tools for more information.

Timestamps:
0:00 - The Sales Pit: Breaking Through - Amazon
9:00 - Cutting Your Teeth in Sales: The Pay Cut
12:00 - From #50 Salesperson to #1 Using SEO
25:00 - Navigating the Newspaper Decline: Working at the Tribune
30:00 - Why is Google Search Getting Worse?
35:00 - The New York Times, SEO, and the Hudson River Plane Crash
45:00 - Insights on Google Analytics and Chrome
50:00 - Going Out on My Own: The Journey to Success
51:00 - Dealing with a Major Revenue Loss
55:00 - The Journey Through HELL
1:00:00 - AI in SEO: The Future of Search
1:05:12 - AI in Content Creation and SEO
1:16:01 - Maximizing ROI Through Podcast Content

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