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The Digital Agency Growth Podcast

Greg Brooks on Going from High Stakes Poker to Building a 50-person Agency

Jan 29, 2025
55:19

Are you looking for a fresh way to get ahead in a competitive market? Greg Brooks, a seasoned entrepreneur with a background in professional poker, shares game-changing insights on how to leverage strategic thinking, risk assessment, and calculated decision-making to transform your agency’s revenue.

In this illuminating conversation, Greg takes us through the key parallels between poker and agency growth—revealing how to apply a winning mindset in everything from client acquisition to team leadership. This week, The Digital Agency Growth Podcast is all about embracing the art of strategic planning and risk management!

Watch our latest video training, How to Take Charge of Your Agency’s Future Revenue. During this training, you’ll learn how we get qualified appointments every week using tasteful and highly targeted email outreach.

In this episode of The Digital Agency Growth Podcast, Greg dives into the importance of mapping out a clear plan before going “all in,” helping agencies avoid costly missteps. He also outlines practical steps you can take right now to identify quality leads, streamline decision-making, and ensure that your agency’s growth efforts are rooted in both data and instinct.

Greg comes from a world where one bold move can make—or break—a game. Having successfully transitioned his poker acumen to the agency space, Greg now guides other owners on how to balance strategic creativity with calculated risk. Whether you’re looking to improve your closing rate, enhance client relationships, or simply avoid “gambling” on untested tactics, this episode offers a masterclass in stepping up to the table with confidence.

In this episode, Dan and Greg discuss the following:

  • Bringing a poker mindset to business and how risk tolerance can spark innovative strategies.
  • The value of data-driven decisions—why going “all in” requires both gut instinct and solid facts.
  • Developing a flexible yet focused approach to client outreach, ensuring every lead is high-value.
  • Empowering teams with a winning perspective so everyone plays a part in driving agency success.

Thank you for listening! If you enjoyed this episode, please take a moment to follow, rate, and review the podcast—and be sure to share your key takeaways!

Learn more about The Digitial Agency Growth Podcast at https://www.salesschema.com/podcast/ and our Video training at http://salesschema.com/takecharge 


CONNECT WITH GREG BROOKS:

LinkedIn

SEARCHTIDES

CONNECT WITH DAN ENGLANDER:

LinkedIn

Sales Schema

Stop relying on unpredictable referrals and take control of your agency's future growth. Go to salesschema.com/takecharge to access the free training now. 

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