Social Media Marketing Podcast cover image

Social Media Marketing Podcast

Building in Public: Leveraging Twitter for More Reach

Sep 21, 2023
Arvid Kahl, expert in leveraging Twitter to attract and build trust during product development, discusses the value of building in public. He shares his journey on Twitter, exploring different mediums for idea generation and learning from others. Also, he explores strategies for effective engagement, emphasizing authenticity and meaningful contributions.
48:37

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Building in public on Twitter allows you to connect with like-minded individuals, build trust, and attract an interested audience.
  • Sharing the ups and downs of your journey on Twitter fosters trust, strengthens connections, and positions you as an expert.

Deep dives

Building in Public and Leveraging Twitter to Reach a Wider Audience

Building in public is a powerful concept that involves sharing your journey, decisions, and experiences openly with others. It allows you to connect with like-minded individuals and build trust with your audience. Twitter is an ideal platform for building in public because of its open and accessible nature. By actively engaging in conversations, providing valuable insights, and participating in relevant discussions, you can attract attention and grow an audience that is interested in your journey. It's important to use various content types on Twitter, such as videos, images, and long-form written content, to cater to different preferences and increase engagement. By consistently sharing your story and providing value to your audience, you can establish your expertise, build relationships, and create meaningful connections on Twitter.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode