Is Google price-fixing? Does Google’s algorithm control your ad spend?
Watch this video as John Moran uncovers the truth behind Smart Bidding. Learn strategies to improve your advertising performance!
Key insights include:
- How Smart Bidding might be favoring warm traffic over cold, affecting your new customer acquisition
- Why manual bidding could potentially unlock better performance and reach
- How Google determines when and how to bid based on advertisers' goals and targets
- The surprising reason behind dwindling in-app performance
- How to potentially bring RLSA back into play for improved results
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👉 Join our You vs. Google Mastermind to get exclusive access to weekly calls and Q&A sessions, insider resources and training, and a private Slack group: https://youvsgoogle.com/
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Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies. Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.
🖥️ Keep in mind that the digital marketing industry—and the Google Ads platform especially—is continually evolving and adding (or removing) tools and capabilities. Though we do our best to keep our content relevant, some older content may no longer apply to your current campaigns.
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