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Fixable

How to self-promote without shame (w/ Chris Duffy)

Sep 25, 2023
Standup comedian and TED podcast host Chris Duffy joins the hosts to discuss their struggles with self-promotion on social media. They explore the fear of making cringe-worthy posts, cancel culture, and the importance of content and distribution in self-promotion. They also discuss practical and mental changes to improve their approach to social media.
30:20

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Reframing social media as a content distribution channel instead of a platform for self-promotion can alleviate the pressure and make it more authentic and sustainable.
  • Approaching social media as a tool for connection and focusing on creating meaningful content aligned with one's mission can turn it into an opportunity for positive impact and career growth.

Deep dives

The Importance of Mental Reframing and Content Distribution in Social Media Usage

During a conversation on a podcast, it becomes clear that reframing the mindset around social media usage is crucial. To avoid feeling like a sociopath on social media, it is important to view it as a distribution channel for content rather than a platform for self-promotion. By focusing on the value and mission of the content being shared, it becomes easier to find a rhythm that feels sustainable and authentic. Additionally, the willingness to experiment and play with different types of content can attract a diverse audience and prevent being boxed into one category. The conversation also highlights the need to approach social media as a short-form experience that adds value and sparks joy for followers.

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