DTC Podcast Ep 52: πͺπ AKNF - Comment Moderation Can Add 20% On Your Bottom Line
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Today we dove in with Pilothouse's Comment Moderation team, where we handle clients' ad comments with wit, style, and grace to improve ads, audiences, sales pitches and ultimately, your bottom line (up to 20%).
π¦ How to use comment moderation during the onboarding process to improve early results
π¦ How to arm your comment moderators with the tools and resources they need when taking on a new account.
π¦ The nuances behind when negative comments should be hidden, deleted, or even left in plain sight for everyone to see.
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