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The Conversation Weekly

How does decentralised social media work?

Feb 13, 2025
Robert Gehl, Ontario Research Chair of Digital Governance at York University, dives into the exciting realm of decentralized social media. He discusses the user migration from Twitter to alternatives like Mastodon and Bluesky, highlighting the benefits of user control and privacy. Gehl explores the challenges of decentralization, including governance and engagement, while addressing how these platforms are reshaping online interactions. He also reflects on the implications for free speech and the potential for fostering healthier digital communities.
27:17

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Quick takeaways

  • The migration from Twitter to decentralized platforms like Mastodon highlights users' desire for better data control and community-driven governance.
  • While platforms like Blue Sky attempt to provide familiar user experiences, they struggle with true decentralization and reliance on centralized resources.

Deep dives

The Exodus from X

The acquisition of Twitter by Elon Musk and its rebranding to X has led to a significant migration of users in search of alternative platforms. Many individuals express dissatisfaction with the current state of X, citing a decline in the quality of interactions and an increase in bullying due to reduced content moderation. Users are leaving not only due to personal frustration, but also as a reaction to Musk's political affiliations and endorsements of far-right ideologies. This shift indicates a broader trend where dissatisfaction with centralized social media governance is prompting users to seek more localized and community-driven online spaces.

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