The Art of Selling Online Courses cover image

The Art of Selling Online Courses

Why Your Audience Want You To Make Money From Them - with Monica Badiu

Mar 14, 2024
Join us as we delve into the world of selling online courses with Monica Badiu, a copywriting expert who helps course creators craft compelling sales copy. Discover the challenges of selling to your audience and the importance of personal branding. Learn about navigating email marketing obstacles, maximizing revenue growth, and the power of effective marketing strategies. Gain insights on email marketing tactics, personal storytelling, and the value of collaborating with influencers for success.
29:51

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Selling through email marketing can be challenging for personal brands due to fears of appearing too salesy or aggressive, damaging reputation, and receiving negative feedback.
  • Crafting successful email marketing campaigns for personal brands involves strategic planning and storytelling, tailoring emails to audience needs and using personal anecdotes for engagement.

Deep dives

Challenges of Email Marketing for Personal Brands

Selling through email marketing can be challenging for personal brands due to fears of appearing too salesy or aggressive, damaging reputation, and receiving negative feedback. There is also a concern about losing control over the brand when outsourcing email marketing. Misconceptions about delivering high-quality content through emails add to the difficulties. Overcoming these fears involves focusing on authenticity, storytelling, and ensuring emails provide genuine value.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode