

If you don't know WHY you're posting... listen to THIS
Nov 30, 2023
The importance of strategy in social media is explored, emphasizing why you should know the purpose behind every post. It delves into how to engage audiences through creative and strategic content on platforms like TikTok and Instagram. The discussion also highlights how to navigate leadership challenges and the impact of emerging technologies like AI. Plus, tips on maximizing event marketing to enhance interaction and reach are shared. It's all about being intentional and innovative in today's digital landscape!
AI Snips
Chapters
Transcript
Episode notes
Strategic Organic Content
- Educate yourself on Strategic Organic Content (SOC) and focus on strategy.
- Consider the thumbnail, first three seconds, posting time, word count, and platform choice.
Content is King
- Content creation on social media is crucial for business growth, regardless of industry.
- Most people, including frequent posters, don't post enough to maximize their potential.
Follow the Attention
- Focus on where the customer's attention is, not on personal platform preferences.
- Dismissing platforms your customers use is a detrimental business strategy.