The Playbook With David Meltzer Lauryn & Michael Bosstick: Hosts, The Skinny Confidential HIM & HER Podcast | #ThePlaybook 386
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Apr 6, 2021 
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Purpose Over Money Early
- Start your content creation journey with a clear, purpose-driven intention.
- Avoid chasing money early; focus on building a meaningful brand first.
Blending Purpose with Business
- Michael pursued money early but felt unfulfilled and lacked purpose.
- Their partnership blended business savvy with purpose, creating a more impactful and sustainable venture.
Monetize Without Sacrificing Trust
- Monetize content only if it doesn’t harm your community or trust.
- Serve your audience first by educating and empowering before seeking revenue.