Angela Dunz: LinkedIn - A Relationship-Building Tool

Dec 26, 2022

34:11

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In this episode, Steve Fretzin and Angela Dunz discuss:

Diving into LinkedIn now, even if you didn’t get started from the beginning.
How LinkedIn is different from other social media platforms.
Client-focused LinkedIn profiles.
Optimizing your LinkedIn, cleaning up keywords, and being clear about what you do.

Key Takeaways:

LinkedIn is more than a database, it’s a relationship builder. It is a business development tool, not just for job seekers.
LinkedIn is the only consciously designed B2B platform on the planet.
Build your strong personal brand and back it up with a strong professional brand - that is how you become a standout rainmaker.
LinkedIn searches are word only - get your keyword in there as many times as you can.

"LinkedIn is about your ideal, entry-level client. Make it focused on who you serve, the problem you solve, and the results that you bring, and you’ll have a much better chance of winning on LinkedIn." — Angela Dunz

Episode References:

The Big Leap by Gay Hendricks: https://www.amazon.com/Big-Leap-Conquer-Hidden-Level/dp/0061735361

Connect with Angela Dunz:

LinkedIn: https://www.linkedin.com/in/angeladunz

Website: https://www.angeladunz.com/

YouTube: https://www.youtube.com/channel/UCVk1e69o2uq_jIgLR6ZsgsA

Thank you to our Sponsors!

Legalese Marketing: https://legaleasemarketing.com/

Moneypenny: https://www.moneypenny.com/us/

Practice Panther: https://www.practicepanther.com/

Connect with Steve Fretzin:

LinkedIn: Steve Fretzin