Public Relations in Philanthropy

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Public Relations in philanthropy is an intriguing topic.  How does a public relations person develop a message for the variety of people and organizations capable making donations to worthy non-profit groups across the nation.   Anita Ford Saunders, AFS Communications, Hartford, CT, provides guidance of how to approach potential givers.  While it is not difficult it does require a tactful, focused message and delivery.  Listen, learn and share!!

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