
PreAccident Investigation Podcast PAPod 531 - Marc Yeston Redux - Navigating Safety: The Fine Line Between Manipulation and Design
Jan 25, 2025
Marc Yeston, a seasoned workplace safety expert with global experience, discusses the fine line between manipulation and thoughtful design in safety protocols. Alongside host Todd Conklin, they explore how environmental choices shape worker behavior, questioning whether these influences are ethical. The duo shares intriguing examples from marketing to highlight the implications of design in safety. They also discuss the moral dilemmas faced in advertising and safety communication, offering insights for improving organizational practices.
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Grocery Store Manipulation
- Todd Conklin and Marc Yeston discussed how grocery stores manipulate customers by placing milk at the back.
- This forces shoppers to walk past other items, increasing impulse purchases.
Bicycle Box Deception
- A company reduced shipping damage to bicycles by printing images of TVs on the boxes.
- Stevedores handled the boxes more carefully, believing they contained fragile TVs.
Tank Catwalk Design
- Workers jumped between closely spaced tanks, a risky shortcut.
- Redesigning the system with a catwalk eliminated this risk by making safe behavior more efficient.
