Do Big Brands Boycotting Facebook & Instagram Ads Make A Difference?

[00:25] Today’s topic: If Big Brands Boycotting Facebook and Instagram Ads Make A Difference.

[00:33] The context for the episode and what companies are demanding from these platforms.

[01:03] Facebook has many other stakeholders to please and has therefore not done much.

[01:14] Many big brands are pulling their ads from Facebook.

[01:38] Why there will be a significant short-term impact on platforms like Facebook.

[01:49] In the long-run, it is likely that the brands will turn on their Facebook ads again.

[02:10] The relevance of incentives for publicly traded companies.

[02:48] This is just a slap on the wrist for Facebook—but they still have the leverage.

[03:08] The fact remains: Facebook drives a ton of sales for things like e-commerce.

[03:23] Work hard to build leverage and then you no longer need to work as hard.

[03:51] Mark Zuckerberg is not worth 70+ billion dollars for no reason!

[03:55] That’s it for today!

[03:57] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or text us on 310-349-3785!

Do Big Brands Boycotting Facebook & Instagram Ads Make A Difference? | Ep. #1458