29. Does It Make The Boat Go Faster? How To Focus On Speed Instead Of Maintenance
Apr 24, 2018
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Learn how to prioritize progress over maintenance tasks and focus on actions that will make your business go faster. Discover strategies for increasing efficiency, improving business performance, and becoming the apex predator in your industry.
Distinguish between maintenance tasks and performance tasks to focus on activities that accelerate growth and improve performance.
Prioritize performance-increasing tasks like improving conversion rates, lowering costs, and increasing cash collection to gain a competitive advantage and achieve success.
Deep dives
Differentiate between tasks that make the boat go faster and maintenance tasks
In this podcast episode, the speaker discusses the importance of distinguishing between tasks that contribute to progress and those that simply maintain the status quo. Using the analogy of a boat, the speaker explains that maintenance tasks, such as email, customer support, and paying bills, are essential but do not accelerate growth. They emphasize the need to identify the activities that truly move the needle and improve performance. By focusing on performance-increasing tasks, such as improving conversion rates, lowering costs, and increasing cash collection, individuals and businesses can gain a competitive advantage and avoid getting left behind in their respective industries.
Strategies to prioritize performance-increasing tasks over maintenance tasks
The podcast offers three actionable strategies for prioritizing performance-increasing tasks over maintenance tasks. Firstly, the speaker suggests seeking to eliminate tasks that do not contribute to progress. Secondly, they recommend automating tasks that are important but time-consuming. Finally, if a task cannot be eliminated or automated, the speaker advises delegating it to someone else, preferably after creating clear instructions and proven processes. By following these strategies, individuals can free up their time and focus on activities that truly make the boat go faster.
Importance of focusing on performance improvements
The podcast emphasizes the significance of focusing on performance improvements rather than getting bogged down in maintenance tasks. The speaker highlights the value of constantly improving conversion rates, reducing PPC costs, increasing cash collection, and delivering a superior product. By prioritizing performance enhancements, individuals and businesses can differentiate themselves from competitors, gain a competitive advantage, and ultimately achieve success.
Most people think they're hustling and grinding, but really they're just going hard on maintenance. And no matter how hard you go on maintenance -- You're NEVER going to make the boat go faster! You're never going to win the race. To win in life and business, maintenance is never enough, you have to get better. You have to get leaner, faster, lighter, stronger, more agile, etc. This video shows you how to differentiate between maintenance tasks and performance tasks and how to channel all of your energy into performance so that you can become the apex predator and win.
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