Raising Health Medicaid Matters with Marta Bralic Kerns
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Sep 30, 2024 Marta Bralic Kerns, founder and CEO of Pomelo Care, shares insights on navigating the Medicaid landscape. She discusses how her venture addresses the innovators' dilemma while partnering with managed care plans. Highlighting strategies to improve maternal care, Marta emphasizes tailored care plans for Medicaid recipients. The conversation also touches on the fragmented nature of Medicaid regulations and the need for precise data collection. Additionally, the guests advocate for innovation in Medicaid programs to enhance healthcare delivery and support pregnant women.
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Inspiration for Pomelo Care
- Marta Bralic-Kerns' pregnancy experience revealed a stark contrast between advanced cancer care and outdated maternity care.
- This sparked her motivation to found Pomelo Care, aiming to modernize and personalize pregnancy care.
Worsening Maternal Health Outcomes
- The US has worsening maternal health outcomes and increasing disparities, particularly for Black mothers.
- Simultaneously, OBGYN capacity is decreasing, creating a critical need for innovative solutions.
Pandemic Pregnancy Experience
- Living in rural Georgia during the pandemic, Marta coordinated her virtual prenatal care due to limited access to in-person care.
- This experience further solidified her vision for Pomelo Care, demonstrating the potential of virtual care in maternity.