How to Communicate so People Listen with Paul McGee | The Good Leadership Podcast #62

Paul McGee is one of the UK's leading speakers on the subject of change, workplace relationships and motivation. His book SUMO (Shut Up, Move On) became an instant best seller and his book on Self Confidence reached number one on the business book chart and remained there for a further 24 weeks.

Building on his background in psychology, Paul's aim is to deliver a practical, relevant message that can make an immediate impact on people's professional and personal lives. His approach is considered both inspirational and humorous as he seeks to deliver a memorable experience that equips people with insights and ideas to increase their personal effectiveness and impact.

SUMO (Shut Up, Move On) Book: https://www.amazon.com/S-U-M-Shut-Move-Straight-Talking-Succeeding/dp/0857086227

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Learn more about IMS and future sessions with experts like Paul McGee: https://ims-online.com/programs

Single Servings (bite-sized video clips that answer your most pressing leadership and management challenges) - https://www.youtube.com/playlist?list=PLNwWl_bClmVyp_YJxfrDJy4kGhRxaxJZm

Relevant IMS Leadership and Management Articles  https://blog.ims-online.com/

Connect on LinkedIn - https://www.linkedin.com/in/charlesagood/

Chapters:

(00:00) Introduction

(02:16) Straight talking and communication 

(03:27) Making your messages memorable

(07:29) People don’t remember what you say, they remember how you make them feel

(10:10) Understanding audience needs

(13:49) Focusing on features rather than selling benefits

(16:30) Positive mindset

(18:45) Become an artist

(20:17) Tool: Incorporate stories in your communication

(24:28) Building a storytelling culture

(27:12) Communicate in a more visual, memorable way

(30:16) Key takeaways

(31:02) Conclusion