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Albania is rapidly emerging as a top tourist destination, ranking fourth globally for tourism growth. With 14 million visitors expected next year, the country is balancing infrastructure investment with environmental concerns. The show explores the impact of luxury resorts funded by prominent investors, and a new airport aimed at enhancing access to stunning locations. Discussions also highlight the pressure on local ecosystems and the challenges of maintaining natural beauty amidst a booming tourism economy driven by social media buzz.
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- Albania's rapid tourism growth, ranking first in Europe, has led to a significant surge in investment for new infrastructures like luxury resorts and airports.
- Environmental concerns arise from this tourism boom, as infrastructure development threatens local wildlife and disrupts community needs and natural landscapes.
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Albania's Tourism Boom
Albania has experienced significant growth in tourism, currently ranking first in Europe and fourth globally, with expectations of 14 million visitors this year. This surge is attributed to the country's rich, untouched landscapes, which have been highlighted by social media platforms, attracting tourists before potential overdevelopment. The country's capital, Tirana, has seen increased flight routes added by airlines like Wizz Air to cater to this growing demand. This rapid growth has resulted in a 13-fold increase in passenger numbers, highlighting Albania's rising status as a desirable holiday destination.
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Listen to the best highlights from the podcasts you love and dive into the full episode