The online community is one of the biggest forces behind bourbon growth. This is where people go to learn more, ask questions, make connections, and find new and interesting bourbons to try. Reddit has been a platform for those conversations for a long long time. The popularity of the /r/bourbon subreddit has now eclipsed over 109,000 members and it’s continually growing. We sit down with T8ke, one of the moderators of the /r/bourbon subreddit, to get a glimpse into a moderator's daily life. We look into the type of content that gets upvotes, how the AMAs work, and how being anonymous plays a role vs Facebook where it’s your actual name and profile. Join the sub https://www.reddit.com/r/bourbon/.

Show Notes:

Whiskey Advocate Top 20: http://whiskyadvocate.com/top20/
This week’s Above the Char with Fred Minnick talks about whiskey marketing.
Tell us how you got into bourbon?
What led you to discover more?
What type of content do you see on Reddit?
Is there a newbie factor?
Do people really like the reviews?
Who is the typical person checking out these reviews?
What does AMA stand for?
What were the top AMAs?
Tell us about the Reddit culture.
Talk about the anonymous factor.
Are there any issues since it is anonymous?
Are there sales in the forums?
What kind of growth are you seeing in the forum?
What topics are popular?
Why do so many people on Reddit hate Fred Minnick?
Have bourbon posts ever been on the front page of Reddit?
How much time do you spend moderating?
How many posts do you get during release season?
When people post do you have to approve it?
Who has it worse, Facebook or Reddit mods?

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230 - The /r/bourbon Community of Reddit with T8ke