Andrea Bumstead, founder of CS Impact and fractional Chief Customer Officer, shares how she built her business by solving big challenges companies were too hesitant to commit to full-time.
She explains why CS teams must tie themselves directly to revenue, the pitfalls of traditional QBRs and her 15-minute QBR framework, and how to forecast renewals in messy real-world environments.
Andrea also offers advice to GTM leaders on why investing in yourself is the best way to keep pace in today’s rapidly evolving landscape.
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