This Is TASTE

625: Marc-Kwesi Farrell Made Ten to One The Buzziest Rum Brand

Jul 18, 2025
Marc-Kwesi Farrell, founder of Ten to One, dives into the world of contemporary Caribbean rum, sharing his journey from Trinidad to the iconic beverage scene. He emphasizes the importance of storytelling and education in reshaping perceptions of rum. The conversation explores the intricacies of rum distillation and his successful partnership with singer Ciara. Additionally, the hosts share fresh culinary delights from Michigan and New York, celebrating local produce and new beverage trends, creating a lively blend of food culture and personal anecdotes.
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ANECDOTE

Memorable Trinidad Christmas Meals

  • Marc-Kwesi Farrell recalls early Christmas celebrations in Trinidad filled with diverse cultural foods that bring family together.
  • These gatherings featured an epic spread where everyone ate until they couldn't move.
INSIGHT

Strength in Numbers Blend

  • 10 to 1 rum blends distillations from ten Caribbean countries to create a unique, nuanced spirit.
  • This blend embodies the Caribbean Federation's principle of strength in community.
INSIGHT

Science Behind Rum Crafting

  • Marc-Kwesi Farrell's chemical engineering education shapes his appreciation of rum's complexities.
  • Understanding esters and distillation methods deeply informs his rum-making process.
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