30 Minutes to President's Club | No-Nonsense Sales How He Gets His Reps on The Sales Floor 2x Faster Than You | Ep. 323 | Kyle Asay
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Jul 10, 2025 Kyle Asay, VP of Global Growth Sales at LaunchDarkly, shares his expertise in rapidly onboarding sales reps. He emphasizes the importance of teaching reps to prioritize accounts effectively and use real personas for training. Kyle advocates for equipping teams with compelling customer stories, focusing on the problems first. He also highlights the need to celebrate wins by detailed sharing of successful strategies. This approach not only enhances engagement but helps teams close deals and crush quotas faster.
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Value Over Product Details
- Customers only care that the product working matters, not the product details.
- Prove value with customer stories before diving into technical features.
Rapid Onboarding Formula
- Rapid onboarding focuses on quick rep conversations, reducing time to first sale.
- Teach reps to know territory, personas, and stories before mastering all product details.
Stick to North Star Goals
- Set consistent North Star goals to avoid organizational skepticism.
- Focus on quarter's revenue, AE source opportunities, and next quarter's pipeline coverage.