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Joey Gonzalez, the dynamic CEO of Barry's, shares his inspiring rise from client to leader in the fitness industry. He reflects on his journey growing up as a gay Latino in a small town and how fitness transformed his life. The discussion dives into the impact of COVID on Barry's and the innovative strategies he implemented to revive the brand. Joey highlights the importance of community in fitness and shares insights on balancing structure and creativity in workout experiences, while also exploring the role of technology in fitness today.
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- Joey Gonzalez's resilience and journey from client to CEO at Barry's illustrate the power of passion and determination in pursuing one's calling.
- COVID-19 posed significant challenges for Barry's, but Joey's shift from empathy to compassion helped navigate the crisis and guide the company's recovery.
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Joey Gonzalez's Inspirational Journey
Joey Gonzalez's journey from being a client at Barry's to becoming the CEO is marked by resilience and determination. Growing up in a diverse household with immigrant parents, he faced challenges that prepared him for an entrepreneurial path. He transitioned from a career in the performing arts to discovering his passion for fitness at Barry's, leading to a drastic change in his professional life. Through hard work and commitment, he not only found his calling but also became an integral part of the company, eventually taking the helm as CEO.
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