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Quitting Job to Blog Full-Time
- Raffaele Di Lallo quit his day job in November 2021 to work full-time on his houseplant blog OhioTropics.com.
- He also published his first traditionally published hardcover book on houseplant care in March 2022.
Leverage Ad Data to Guide Content
- Track revenue per post using ad network dashboards and create more content similar to higher-earning posts.
- This method improves advertising RPM and overall blog income based on data analysis.
High RPM in Houseplant Niche
- Houseplant blog RPM values vary widely but can be very high, sometimes reaching $40 to $60 per thousand sessions.
- This suggests that even a single page view to a niche blog can be worth multiple cents in ad revenue.