The Fold cover image

The Fold

Bernard Hickey has charged enough for The Kākā. Now, he wants to give it away.

May 1, 2022
50:27

A second conversation with press gallery wonk, Bernard Hickey, about his newsletter / podcast product, The Kākā. It’s just 18 months old and only six months into its paywall, but already has become financially sustainable. Now he’s landed on a quixotic plan to grow it – make it free, to hundreds of thousands more people.

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