The Voice of Retail Consumption-Based Forecasting and Planning with SAS's Charles W. Chase
Welcome to the The Voice of Retail , I’m your host Michael LeBlanc, and this podcast is brought to you in conjunction with Retail Council of Canada.
Charles Chase has spent his entire career working with high end analytics to help understand and predict consumer behaviour.
In his new book, Consumer-Based Forecasting and Planning, Predicting Changing Demand Patterns in the New Digital Economy, Charlie takes this experience and combines it with world leading analytics powerhouse SAS to delivery an incisive and novel approach to forecasting demand for retailers.
In a book and this interview right for the times, we talk about how the changes in people, process, analytics and technology plus machine learning can address our most challenging forecasting opportunities.
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I’m your host Michael LeBlanc, President of M.E. LeBlanc & Company, and if you’re looking for more content, or want to chat follow me on LinkedIn, or visit my website meleblanc.co!
Until next time, stay safe and have a great week!
Charles Chase
Charlie Chase, Author at SAS Blogs
Senior executive with experience in the Consumer Packaged Goods industry specializing in Global Strategic Marketing, Demand Forecasting and Planning, Market Research, Market Response Modeling and Analytic’s, Knowledge Management, Data Warehouse Design, Systems/Applications Development, and Project Management.
Specialties: Global Strategic Marketing & Planning, Market Mix Modeling & Simulation, Global Strategic Forecasting, Market Research & Analysis, Forecasting Systems Design, Forecasting Process Design, Project Management, Supply Chain Management, Data Warehouse Design, Data Warehouse Tools
Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global E-Commerce Tech Talks and The Food Professor with Dr. Sylvain Charlebois. You can learn more about Michael here or on LinkedIn.
Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career.
Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.
Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.
Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.
Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.