Is the Google and Reddit agreement good or bad for SEO?

Jack Chambers-Ward and Mark Williams-Cook reunite to recap all the important SEO news from February 2024.

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Jack & Mark discuss:

• The new Google & Reddit agreement
• Google paying publishers to test new AI tools
• Helpful Content fallout and recoveries
• What is information gain?

Time stamps:

• 00:00:05 - Intro
• 00:00:52 - Sponsor: Positional
• 00:02:41 - Google and Reddit partnership
• 00:08:00 - 'Help me write' AI vs review guidelines
• 00:12:53 - Google is paying publishers to test unreleased AI tools
• 00:17:54 - Sponsor: Positional
• 00:19:20 - Google is killing independent sites
• 00:24:00 - Helpful Content Update recovery
• 00:31:30 - What is information gain and why does it matter?

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