Entrepreneurs are by their nature problem solvers; that's why they get into entrepreneurship to help people by providing a solution to their problems. However, in your business, the first instinct shouldn't be How but Who.
As an entrepreneur and a leader, your time is the most valuable asset to the whole business. It wouldn't be wise to spend it doing mundane tasks that you could easily delegate, which is essentially finding a 'who.'
Ultimately, asking Who rather than How allows you to focus just on those tasks that only you can do them. For a gym owner, the most important task that you should be doing is finding leads for the business.
Tune in to hear Rick and Matt discuss why entrepreneurs need to start asking Who rather than How. You'll also learn why building this simple but highly effective habit will massively transform your business!
Key Takeaways
- The most important question you'll face as an entrepreneur (00:36)
- You should only do what only you can do (05:18)
- Why finding your Who will make the How happen (05:58)
- Being growth-minded rather than cost-minded (08:11)
- People who work in your business are an investment, not a cost (09:34)
- How a franchise is a Who that gives you a head start (10:10)
- You don't need to know how; you need to know who (16:55)
- Reducing decision fatigue as a leader (20:47)
Additional Resources:
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