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Win The Content Game

35. How to Repurpose Your Podcast for YouTube

Nov 21, 2022
Learn how to effectively repurpose your podcast content for YouTube and increase discoverability. Discover the three steps for repurposing podcast episodes on YouTube, including selecting a narrow topic and isolating a teaching point. Find out how to avoid pod fade and overwhelm by choosing the right social media channel. Learn how to optimize YouTube videos using Tube buddy's keyword explorer tool. Get a step-by-step process for repurposing podcast episodes for YouTube to grow your audience and build expertise.
22:01

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Quick takeaways

  • Choose a narrow topic from your podcast episode that can stand alone and be visually engaging for YouTube.
  • Validate the keyword search for your chosen topic on YouTube to ensure there is an audience interested in it before creating your video.

Deep dives

Step 1: Record your episode and pick a specific topic to demonstrate

The first step in repurposing your podcast content for YouTube is to choose a very narrow topic from your episode that you can demonstrate. This topic should be something that can stand alone and be visually engaging. For example, you can choose a specific step or strategy discussed in your episode and create a visual demonstration or decision tree to teach it. The key is to isolate a small, teachable takeaway from your episode that can be presented effectively on YouTube.

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