The Podcasters Podcast 17,000 Followers in 4 months | Leveraging Podcast Guesting with Pradeep
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Pradeep joins Ash and Kane in this episode. Pradeep describes himself as a serial dropout, but he has now been to both Oxford and Harvard and generated more than 1.6 billion in his working life!
Pradeep has decided to spread his message and inspire others by being a guest on other people's podcasts and talks to Kane and Ash about how and why he does exactly this as well as talks about repurposing, branding and giving back.
KEY TAKEAWAYS
- Pradeep left school with almost no qualifications, he worked in bars and shops to make money but often found himself in trouble.
- Weightlifting was one of his few passions and this helped teach him discipline which he would later use to build his empire.
- After a fight Pradeep spent time in a coma, it was upon waking he decided to change his life.
- Pradeep has been guesting on podcasts to try and inspire others.
- Guesting on podcast shows is good for Pradeep’s personal brand and an effective way of promoting himself and his businesses.
- Repurposing your content into different formats helps you reach a wider audience. Not everyone will listen to a full-length podcast.
- Pradeep wants to build a legacy, which is why he focuses on his personal brand rather than just his company brand.
- There is a strong link between personal brand and trust, that’s why it can be so powerful.
- Video and sound are much more personal than just an image or photo. You can get yourself across and people can really get to know you.
- Pradeep says we should all give our knowledge and wealth back into the world, you can’t take it with you when you go!
- Having a good engaging personal brand allows you to build stronger relationships resulting in better partnerships, clients and more.
- Sending a personalised message via social media is one of the best ways to reach out to podcast hosts.
BEST MOMENTS
“Life’s a numbers game, a sales game and a risk game”
“Guesting has helped me reflect on the way I speak, the way I spine stories, the way I interact with others”
“The people who consume clips are not the same people who listen to a full podcast”
“The personal brand gives you integrity, when the company is new you are investing in the person”
“You don’t know who you don’t know and you don’t know what you don’t know”
“Podcasting has benefitted you and you don’t even have your own podcast”
VALUABLE RESOURCES
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more.
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.
CONTACT METHOD
Email: podcast@progressiveproperty.co.uk