

Ex-Amazon Employee Now Runs £70K/Month Ecom Business
Jun 22, 2025
Explore the journey of a former Amazon employee who now runs a thriving e-commerce business, sharing key insights on adapting to market changes. The conversation dives into the rise of TikTok as a sales powerhouse, stressing the importance of brand values alongside quick sales tactics. Hear amusing anecdotes about Amazon's culture and the transition to entrepreneurship, emphasizing niche marketing and strategic adjustments for success. Plus, enjoy light-hearted banter about the traits that define successful entrepreneurs and how to harness the power of social media for growth.
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Karina's Jeff Bezos Encounter
- Karina met Jeff Bezos while working at Amazon in 2004.
- She recalled a memorable moment where Jeff bounced on a mini trampoline in their office.
Amazon's Silent Meeting Rule
- Amazon meetings require reading long docs together in silence, no PowerPoint allowed.
- This method eliminates fluff, ensuring clarity and efficiency in discussions.
Amazon's Cultural Shift
- Amazon grew more corporate, hiring master's grads and retail veterans from bricks-and-mortar.
- This created a cultural shift contrasting with early startup, online-centric roots.