The Kara Report | Online Marketing Tips and Candid Business Conversations 93 | The Secret Q4 Marketing Strategy Most Entrepreneurs Skip (and Regret in 2026)
We all know the cycle: pushing out daily Instagram posts, scrambling to keep up with the algorithm, and wondering if it’s even worth it. The highlight reels of “overnight” wins make it seem like short-form content is the only way to grow — but if that’s your only strategy heading into Q4, your future self is going to be exhausted.
In this episode, I’m sharing the marketing play that most entrepreneurs skip until it’s too late: building evergreen content systems. Whether it’s blogging, Pinterest, or other search-driven strategies, Q4 is the best time to plant seeds that will grow into leads, traffic, and sales in 2026.
We’ll talk about why relying only on Instagram is burning you out, how evergreen content gives you marketing assets that keep working in the background, and why now (not January) is the moment to start if you want your business to feel lighter and more sustainable next year.
If you’re ready to move beyond hustle-mode and finally build a marketing strategy that compounds over time, this episode is for you.
🎙️ In This Episode:
- Why Instagram is the hardest platform to outsource
- How blogging + Pinterest can give you momentum for early 2026
- Evergreen content as an asset (and how one blog post can fuel weeks of marketing)
- The exact Q4 planning process I use with clients to set them up for the new year
- Why AI search (like ChatGPT and Bing) changes the game for long-tail content
- A tough-love reminder: if you wait until January, you’ll miss your best window
🔗 Links Mentioned:
Read the full shownotes: https://thekarareport.com/93
Learn more about working with our team: https://thekarareport.com/services
Follow me on Instagram: https://instagram.com/thekarareport