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IBS Intelligence Podcasts

EP831: How to put a business value on your technology spending

Feb 28, 2025
10:21

Greg Holmes, Field CTO in EMEA, Apptio

Every business hopes to maximise the benefits of investing in technology, but can we be sure that money is being spent wisely, and value actually being derived? Apptio recently released the findings of a global study entitled Guiding Technology Investments: Insights for Business Leaders. It examined how organisations are navigating their tech spend and investments, especially considering the rapid adoption of all things AI. Robin Amlôt of IBS Intelligence speaks to Greg Holmes, Field CTO in EMEA for Apptio.

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