The Intelligence from The Economist

Stayed in China: a domestic-brand boom

22 snips
Jun 25, 2025
Join Don Wineland, China business and finance editor, and Tom Gardner, Africa correspondent, as they explore China's domestic brand revolution. They discuss how local brands are ousting Western ones, capturing the hearts of cost-conscious consumers with creativity and quality. The conversation also touches on the rise of Christian conservatism in Africa, linking local movements to American influences in opposition to liberal ideals. Plus, insights into Britain’s motorsport legacy and its economic impact make for an engaging listen!
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ANECDOTE

Pop Mart's Cartoon Spaceship Draw

  • Don Wineland visited the Pop Mart flagship store in Shanghai, which felt like a cartoon spaceship packed with buyers.
  • Customers line up digitally to buy blind box La Bubu dolls that can wildly increase in resale value.
INSIGHT

Chinese Brands Thrive Amid Slow Growth

  • Chinese consumer brands are succeeding despite weak national consumption due to slower economic growth.
  • Many brands strategically offer products at affordable prices to attract cautious Chinese consumers.
INSIGHT

Shift to Quality Local Brands

  • Chinese consumers increasingly prefer quality and local brands over foreign ones, beyond just price.
  • Domestic brands reach smaller cities effectively, where much of China's spending now occurs.
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