On with Kara Swisher
David Axelrod Breaks Down Kamala Harris’s Messaging and Strategy
Aug 22, 2024
David Axelrod, former chief strategist for Barack Obama and current CNN commentator, shares his insights on Kamala Harris's political messaging and the dynamics of the upcoming elections. He discusses the Democratic National Convention and the transition from Biden to Harris, emphasizing authenticity in her campaign. Axelrod also analyzes the challenges of representation in leadership, particularly for women of color, and reflects on the evolving political landscape in a post-Trump world. His experienced perspective offers valuable reflections on strategy and voter connection.
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Quick takeaways
- David Axelrod emphasizes Kamala Harris's evolution from early electoral challenges to a strong, relatable candidate poised for leadership.
- The success of Harris's campaign hinges on engaging voters through authenticity and actionable outreach in key battleground states.
Deep dives
The Dynamic of the 2024 Democratic National Convention
The 2024 Democratic National Convention reflects a significant shift in party dynamics, particularly following President Biden's decision to step aside and support Vice President Kamala Harris as his successor. Harris is emerging as a refreshing figure, reminiscent of the renewal felt during Barack Obama's first campaign in 2008. The convention showcases a transformation where Harris is perceived as a candidate ready to lead and turn the page on the party's past under Biden, generating enthusiasm among Democratic supporters who desire change. Observers note that while Harris carries the legacy of the Obama administration, she is also seen as an opportunity for a new narrative and direction for the party.
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