
People Magic: How to Build a $1M Community
Community Should Not Be A Grind
Jan 3, 2025
In this episode, Amanda Goetz, former Head of Brand for The Knot and community-building entrepreneur, discusses her journey from marketing to creating meaningful connections. She emphasizes the importance of genuine relationships over transactions in business. Amanda also shares insights on balancing personal and professional roles while maintaining intention. She encourages entrepreneurs to redefine success by fostering authentic connections, particularly in a post-COVID world, and stresses the need for holistic support among solopreneurs.
23:15
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Quick takeaways
- The speaker emphasizes the power of community and personal interactions in fostering emotional well-being and growth among individuals.
- They highlight the importance of empathetic marketing that prioritizes emotional connections with consumers over purely transactional relationships.
Deep dives
Building a Community for Growth
The speaker emphasizes the excitement surrounding the development of a community designed to empower individuals through shared experiences. This initiative stems from their extensive background in marketing and entrepreneurship, where the speaker aims to give back by helping others navigate their journeys. They highlight the importance of one-on-one interactions, which stimulate personal growth and foster a sense of belonging among community members. This new chapter in their career reflects a shift towards supporting individuals facing everyday challenges, particularly in terms of emotional well-being.