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From Marketer to Community Builder
This chapter chronicles the journey of an individual who pivoted from a marketing career to entrepreneurship, influenced by experiences that emphasized emotional connections over transactions. They share insights on launching a wedding tech startup, transitioning to a wellness company, and the impact of community-driven branding. The narrative highlights the importance of genuine relationships, self-growth, and the shift from being a 'hero' to a 'host' in fostering community ties.