Joe Pug sold 20,000 copies of his first record after handing out free sampler CDs, and has gone on to be a DIY champion with multiple records and a successful podcast - The Working Songwriter. We talk intricacies of running a business as a creative, prioritizing your time and attention throughout the creative process, career longevity, and the lessons in Dante's Inferno.

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All music written, performed, and produced by Aaron Shafer-Haiss.

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Joe Pug on prioritizing what's fruitful, tracking data, and Dante's Inferno.