

Entrepreneurship, Leadership, and How to Be a Standout Employee | Born Primitive Ep. 92
In this episode of The Born Primitive Podcast, Bear and Tony dive into the raw truth behind entrepreneurship, leadership, and what it really takes to stand out in any career path. From the get-go, the message is clear: entrepreneurship isn’t for everyone, and chasing the title without the grit can lead to burnout and regret. The conversation unpacks the real challenges of building a brand like Born Primitive, including the intentional choice to stay family-owned and self-funded — avoiding the temptation of fast money and external control. We also explore the backlash that can come with standing firm in your values, including the hate mail received for publicly supporting law enforcement. At the heart of it all is a powerful message: whether you’re leading a business or working within one, owning your lane, bringing value, and operating with integrity will always set you apart.
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