This is a special sponsored episode of the Design Better Podcast

Gali Erez, Head of Wix Studio at Wix, has had quite a journey, from a background in graphic design at CalArts, through transitioning from print to digital in her early work at Warner Brothers, where she helped envision media's digital future. Along the way, she has learned some principles that helped her during her time as an individual contributor, and also guide her as a leader: sharing ideas early, giving tough feedback, and using storytelling as a leadership tool.

We speak with Gali about how AI is changing web design workflows, the research process her team uses, and what’s kept her excited to work at Wix for over 10 years.

This is a sponsored bonus episode we’re excited to share, as Wix Studio is a product that helps diverse users, from casual creators to professional web designers and developers, with a platform that balances simplicity and customization.

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Learn more about Wix Studio at https://www.wix.com/studio

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Bio

Gali Erez is the Head of Wix Studio at Wix and has been with the company for over a decade. She studied graphic design at CalArts, where she experienced the transition from print to digital design. Her early career included a product design internship at Warner Brothers, where she worked on innovative ways to bring media online.

At Wix, Erez has held various roles, starting as a UX designer on the DIY editor and later transitioning into management. She played a key role in developing Wix ADI, an AI-driven platform that simplifies website creation, and led the creation of Wix Studio, a professional-grade platform for web designers.

Erez's leadership style emphasizes transparency, incremental innovation, and adaptability to changing team dynamics and industry trends. Her work focuses on democratizing web design, balancing accessibility with professional-grade features, and leveraging AI to enhance efficiency and creativity in design processes.