434: Navigating Google Algorithm Updates, Leaning into Email Marketing, and Running Three Food Blogs with Taryn Scarfone from Joy Filled Eats

Nov 7, 2023

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Growing three food blogs as a family, organizing retreats for food bloggers, and leveling up your email marketing strategy with Taryn Scarfone from Joy Filled Eats.

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Welcome to episode 434 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Taryn Scarfone from Joy Filled Eats.

Navigating Google Algorithm Updates, Leaning into Email Marketing, and Running Three Food Blogs

Taryn started Joy Filled Eats eight years ago and has recently started two additional food blogs, one with her 14-year-old daughter and one with her husband. With each new blog, her approach has become more intentional and strategic — and has seen more rapid success as a result.

In this interview, Taryn shares more about how she manages the responsibilities of three food blogs. She also speaks to the effects of recent Google Algorithm updates and why she has prioritized email marketing for Joy Filled Eats.

Taryn has also hosted a mastermind group for food bloggers, as well as an in-person retreat with fellow food creators. She explains the process of organizing both, in case you feel inspired to do the same!

In this episode, you’ll learn:

How she came to have three food blogs and why she enjoys running these sites with her family.
What it’s like to juggle the responsibilities for all three sites.
How they grew A Grill for All Season to 150,000 monthly pageviews.
How her sites have been affected by Google Algorithm updates and how they recover from updates in which the sites are negatively impacted.
More about Google Discover and how it can affect site traffic.
How she organized a retreat and a mastermind group for food bloggers.
How she leveled up her email marketing strategy and grew her email list to 40,000+ subscribers.

Resources:

This episode is sponsored by Clariti and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors.

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