Straight Talk with Mark Bouris #219 Larry Emdur: 40 Years in TV, Staying Relevant & a New Chapter in Business
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Dec 3, 2025 
Larry Emdur, a beloved Australian TV presenter with a 40-year career, shares his journey from Bondi childhood to TV icon. He discusses the thrill of live broadcasting and the authenticity needed to connect with viewers. Larry recounts the inception of his Ben Buckler whisky brand, emphasizing its approachable flavor and marketing strategies. He values fan interactions and reflects on the evolution of his TV career, revealing his excitement for mornings on set. With stories of industry legends and the challenges faced, Larry's passion for storytelling shines through.
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Bondi Childhood Shaped His Identity
- Larry grew up at Ben Buckler, surfing before and after school with family picnics on the beach.
- That Bondi childhood shaped his lifelong identity and storytelling roots.
Hustle Landed His First Break
- Larry hustled into journalism by slipping rewrites under the Bondi Spectator's door anonymously each week.
- His scrapbooks from those pieces later helped him get work experience at Channel 7.
One Day With Ricky May Changed Everything
- On his first day of work experience Ricky May mentored Larry and directed a heartfelt story that aired that night.
- That single day put him on Channel 7 news and launched his TV career.