The School of Greatness

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How To Shift Your Frequency From Lack To Abundance & Attract Wealth

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Oct 3, 2025

Guest

Dan Martell

Dan Martell, a serial technology entrepreneur and bestselling author, discusses transforming your relationship with money and time. He reveals that the biggest barrier to wealth isn't talent—it's our money mindset. Martell introduces a three-step framework—audit, transfer, fill—to reclaim your time and increase your value. He emphasizes the importance of identifying limiting beliefs and encourages investing in personal growth to break free from financial constraints. Ultimately, Martell inspires listeners to view wealth as a reflection of their beliefs and potential.

01:42:15

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insights

INSIGHT

Worth Determines Your Rate

Nobody gets paid more than they believe they're worth, so self-worth determines your pricing and trades.
Increase your market value through character, skills, and belief upgrades to command higher pay.

insights

INSIGHT

Pain Line Stops Growth

Growth often creates a 'pain line' where more revenue means more suffering if systems are weak.
The calendar and hiring mistakes commonly block entrepreneurs from accepting growth opportunities.

question_answer

ANECDOTE

Quiet Wealth And The McLaren Moment

Dan hid his wealth for years and didn't allow himself purchases until age 30 despite early success.
He bought a McLaren at 36 and experienced unexpected social friction and feelings of guilt.

Get the Snipd Podcast app to discover more snips from this episode

Why most entrepreneurs hit the pain line

03:30 • 1min

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Three keys to building sustainable wealth

04:33 • 2min

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Worth versus market pay — valuing your hour

06:38 • 2min

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Character, skills, and beliefs that increase value

08:47 • 4min

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Money beliefs that hold people back

12:32 • 3min

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Using wealth to create and help others

15:26 • 3min

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Intent separates showing off from inspiring

18:10 • 7min

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How to identify and rewrite your money story

25:01 • 5min

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Valuing and investing in business growth

30:29 • 19sec

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How creators scale without losing themselves

30:48 • 2min

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A test-first hiring method

32:59 • 4min

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Teach, don't tell: building repeatable training

37:02 • 2min

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Process vs people: fixing systems first

38:51 • 2min

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The camcorder method for creating SOPs

40:47 • 6min

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Shifting frequency and seeing abundance

47:00 • 4min

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Does money respond to frequency and energy?

51:20 • 4min

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Science of success vs art of fulfillment

55:39 • 4min

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How to receive money as a steward

59:13 • 5min

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How much emergency savings to keep

01:03:50 • 5min

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Spend on memories and 'die with zero' philosophy

01:09:03 • 5min

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Cleaning up financial open loops

01:13:34 • 4min

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Plugging holes: candid conversations free energy

01:17:30 • 3min

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The 12-hour walk to surface hard truths

01:20:10 • 4min

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Habits that keep people poor

01:24:21 • 5min

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The Buyback Loop: audit, transfer, fill

01:29:36 • 5min

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How to audit time and use the camcorder transfer

01:34:53 • 14sec

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Fill: who to become and how to level up

01:35:07 • 2min

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Meetings, leadership cadence, and management bandwidth

01:37:27 • 7min

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Final truths: become what you talk about

01:44:06 • 1min

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Where to find Dan and bonus EA SOP

• Mentioned in 3 episodes

Software As a Science

• Mentioned in 207 episodes

Die with Zero

Bill Perkins

Die with Zero presents a provocative philosophy and practical guide on how to get the most out of your money and your life. Bill Perkins argues against over-saving and under-living, advocating for investing in experiences early and maximizing positive life experiences. The book introduces concepts like 'time-bucketing,' 'net worth curve,' and 'fulfillment curve' to help readers optimize their life stages and make the most of their resources. Drawing from his own life experiences and insights from psychological science and behavioral finance, Perkins makes a compelling case for living large and accumulating memorable experiences rather than wealth.

#70

• Mentioned in 151 episodes

The Greatness Mindset

Unlock the Power of Your Mind and Live Your Best Life Today

Lewis Howes

In The Greatness Mindset, Lewis Howes provides a comprehensive guide to transforming one's life by clarifying personal identity, discovering a meaningful mission, and overcoming self-doubt and fears. The book offers science-backed strategies, personal anecdotes, and step-by-step guidance to help readers define their passions, values, and priorities. It emphasizes the importance of a growth mindset, healing past trauma, and developing a clear and meaningful mission to live an authentic and fulfilling life.

#53

• Mentioned in 171 episodes

Buy Back Your Time

Dan Martell

Buy Back Your Time is a definitive guide for entrepreneurs at every level, teaching them how to scale their business quickly while avoiding burnout. The book introduces the 'Buy Back Principle,' which emphasizes hiring people to do repetitive and low-value tasks, allowing entrepreneurs to focus on high-value activities that bring energy and fulfillment. Dan Martell provides practical steps, frameworks like the 'replacement ladder' and 'DRIP matrix,' and strategies for outsourcing, automation, and prioritization to enhance both professional and personal life. The book is structured around key frameworks and tools, making it a valuable resource for entrepreneurs looking to achieve a better work-life balance and build a thriving business empire.

#56

• Mentioned in 170 episodes

Easy Money

Cryptocurrency, Casino Capitalism, and the Golden Age of Fraud

Ben McKenzie

Jacob Silverman

Dan Martell didn't just escape a destructive path that led him to juvenile detention twice—he completely rewired his relationship with worth, value, and time. Now he coaches some of the most successful entrepreneurs in the world, and what he's learned might surprise you: the biggest thing holding people back isn't lack of opportunity or talent. It's their money story, their unwillingness to invest in themselves, and their inability to buy back their time. In this raw conversation, Dan breaks down why wealth isn't about working harder, it's about becoming more valuable. He shares the exact three-step framework (audit, transfer, fill) that allows you to reclaim your calendar and scale without burning out. You'll walk away understanding that your bank account is simply a reflection of your beliefs, and that the work you do today instills the worth you feel tomorrow.

Buy Dan’s book Buy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build Your Empire

Buy Dan’s book Software as a Science: Unlock Limitless Recurring Revenue Without Losing Control

In this episode you will:

Discover why most entrepreneurs hit a "pain line" where more growth means more suffering, and the exact framework to break free so you can scale without losing your life.
Transform your relationship with money by identifying the limiting beliefs and negative stories that keep you broke, even if you're working incredibly hard.
Break through the worthiness barrier that prevents you from charging what you're actually worth and receiving the abundance you've been blocking.
Master the Buyback Loop - a three-step system (audit, transfer, fill) that allows you to hire strategically, reclaim your time, and focus only on what makes you more valuable.
Understand why the work instills the worth and how showing up consistently builds the self-confidence and proof you need to level up in every area of life.

For more information go to https://lewishowes.com/1832

For more Greatness text PODCAST to +1 (614) 350-3960

More SOG episodes we think you’ll love:

Jaspreet Singh – greatness.lnk.to/1644SC

Dave Ramsey – greatness.lnk.to/1758SC

Codie Sanchez – greatness.lnk.to/1823SC

Get more from Lewis!

Get my New York Times Bestselling book, Make Money Easy!

Get The Greatness Mindset audiobook on Spotify

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