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The Business of Boutique Fitness

617: Lise Kuecker - State of the Studio Part 2

Jul 4, 2024
16:23

More industry intel and insights coming your way! We’re back this week with my latest podcast, Episode 617, The State of the Studio, Part 2. 

 

Get the skinny on kicking a 9% rolling 13-month retention rate to the curb, how to accommodate the Class Pass crowd and why you want people like my parents as your clients. 

 

Plus, Episode 617 is loaded with key learnings like: 

 

  • Why 6- or 12-month memberships are going to become the gold standard

  • The enormous value of a robust referral program

  • Marketing to GenZ via mobile, search engines and YouTube

  • Your new dream client – Baby Boomers!

  • What must happen in the first 8 weeks of the member journey

 

Take a few minutes to expand your knowledge and reimagine what’s next for your studio. Tune in today!

 

Catch you there,

 

Lise

 

PS: Join 2,000+ studio owners who’ve decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!

www.studiogrow.co

www.linkedin.com/company/studio-growco/

 

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