The Importance of Metrics for Startups

Metrics are essential for startups as they provide valuable insights and enable better decision-making. Just like flying an airplane without instruments, launching a startup without metrics means being in the dark and lacking control. Founders often miss out on vital information about user behavior, such as the number of new and returning users or their activity levels. It is advised that founders build basic metrics into their product before launching to understand user engagement and make data-driven decisions. Metrics give investors confidence when founders can fluently discuss important metrics like DAU, WAU, or annual revenue per user.