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The Advocacy Podcast

8. Rex Parris: The Neurology of the Courtroom

Feb 24, 2021
Rex Parris, a personal injury litigation specialist and Mayor of Lancaster, California, discusses the neurology of the courtroom and tools of persuasion. Topics include the impact of cognitive science and neuro-linguistic programming, the importance of continuous learning in becoming a trial lawyer, the concept of free will, overcoming fear and anxiety, incorporating physicality in communication, the power of metaphors in shaping jury perception, and practical tips to improve advocacy.
01:19:43

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Quick takeaways

  • Showing vulnerability and establishing genuine connections with jurors can positively impact courtroom interactions.
  • Understanding the brain's mechanistic nature and utilizing emotional intelligence can help lawyers connect with jurors on a deeper level.

Deep dives

The Power of Vulnerability in Courtroom Advocacy

Rex Paris, a specialist in personal injury litigation, discusses how showing vulnerability can significantly impact courtroom interactions and build connections with jurors. He emphasizes the importance of recognizing that vulnerability is a powerful tool in advocacy, urging trial lawyers to move beyond aggressive tactics and focus on establishing genuine connections with jurors. By sharing personal stories and experiences, lawyers can create empathy and trust, ultimately leading to more favorable outcomes in trials. Paris highlights the need for trial lawyers to be compassionate and truly care about the well-being of the jury, emphasizing that love and concern for others play a significant role in successful advocacy.

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