Ad Sales Training Nation Proven Strategies to Sell Amidst Economic Uncertainty with sales coach Ryan Dohrn
Jun 12, 2025
Billion-Dollar Sales Coach Ryan Dohrn reveals effective selling strategies to navigate economic uncertainty. Discover techniques tailored for different buyer types to enhance client retention. Plus, get expert tips on optimizing your voicemails and email sequences for better engagement. Equip yourself with the knowledge to transform your close rates and protect your revenue stream!
AI Snips
Chapters
Transcript
Episode notes
Sell Immediate Value Now
- In economic uncertainty, focus on selling immediate value, not long-term contracts.
- Talk about helping clients in the next week or 30 days to keep conversations relevant and effective.
Most Buyers Are Emotional
- About 75% of buyers currently buy based on emotions rather than logic or ego.
- Salespeople often mismatch buyers by selling the way they prefer to buy, leading to lost sales.
Use Stories with Emotional Buyers
- Emotional buyers need stories and risk reduction via client success examples, not just stats.
- Tie data and facts to stories to resonate with emotional buyers effectively.