The Best Ever CRE Show JF 4010: Office at a Discount, Small-Bay Industrial Momentum and Kansas City’s Quiet Boom ft. Logan Freeman
Aug 27, 2025
Logan Freeman, Co-Founder & Chief Development Officer of FTW Investments and a prominent figure in Kansas City's real estate scene, discusses the revitalization of Class B/C office spaces and the rising demand for small-bay industrial properties. He emphasizes Kansas City's growth potential, strategies for effective networking on LinkedIn, and leveraging AI tools for better workflow. Logan also shares valuable insights on time management and the importance of transparency in real estate dealings, blending personal anecdotes with expert advice.
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Short Leases Create Office Demand
- Class B/C office demand exists for smaller suites and shorter leases as companies cautiously RTO.
- Buyers can buy at deep discounts and bet on long-term re-adaptive reuse and basis appreciation.
Treat Office Like Multifamily
- Treat multi-tenant office like multifamily by viewing each suite as a separate revenue unit with short leases.
- Audit OPEX and plan 10-year CapEx to lower operating costs and boost NOI before repositioning.
Prioritize Liquidity For Office Loans
- Show lenders liquidity and a strong balance sheet before buying office, since banks avoid office exposure.
- Be prepared to demonstrate you can service the loan even at lower occupancy levels.